Alberto Hernandez is known amongst many as one of the greatest hat makers alive.
Born in Mexico, Alberto learned to make hats starting at the young age of 12. His father and grandfather were both hat makers and yearned to teach Alberto, the third generation hat maker of the family their art.
When Alberto was a youth he was introduced to the American cinema classic, “The Good, The Bad, and The Ugly.” “I still remember the feeling of electricity that overtook my entire body when I saw that movie. The hats in it, those beautiful, bold western hats - they were dirty, powerful, and timeless. My family had taught me how to make hats, but nothing they had shown me was of a style even similar to those hats.”
Alberto knew the only place to learn how to craft a hat like the infamous westerns he’d seen in American cinema was in Los Angeles. In 2006 he began his apprenticeship in Burbank, CA. For twelve more years Alberto studied and practiced the art of hat making. Towards the end of those twelve years Alberto began to really establish his voice and style with respect to the art - making bold choices, distressing and altering hats to create more unique styles, and even experimenting with completely unique hat shapes.
In 2017 Alberto formed a famed relationship with a now close friend, Cameron Newton the quarterback for the North Carolina Panthers. Cam and Berto bonded over their shared visions for hats, style, and fashion. Alberto would then go on to hand make a new hat for Cam every week of the year.
At the end of 2018, Meshika launched. Meshika is Alberto’s first hat company and his first fashion line. Meshika is the name of the indigenous Meshika people, who are the original inhabitants of what is now Mexico City. They are Alberto’s ancestors, and as a tribute to their heritage and the power of the Meshika culture that inspires him everyday he has chosen to name his first company after the people and culture he holds so dear. Our name, Meshika, is both a tribute to the Meshika that came before him and a symbol for the other Meshika living today, like Alberto, as a demonstration of the power, value, and importance of culture.